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Analysis Confirms Pure Fruit Technologies` Mango-xan Offers More than 100 Percent Mangosteen Alternative

With the category of mangosteen fruit juice supplements rapidly growing and several new formulations hitting the market, consumer confusion has risen as to which products are the most beneficial. A recently completed analysis conducted by Covance Labs compared Pure Fruit Technologies` mangosteen juice supplement, Mango-xan Antioxidant Recovery Formula, to a 100 percent alternative and determined that Mango-xan contained more active phytonutrients and actual mangosteen fruit than its 100 percent counterpart.

Mango-xan was found to have nearly seven times the amount of fleshy-fruit solids than the tested 100 percent alternative. That means a bottle of Mango-xan contains the fruit of approximately 12 mangosteen, while the alternative includes the fruit of only two mangosteen. In place of fleshy-fruit solids, the 100 percent option has more than five grams of non-nutrient rind ground up in its formula. Pure Fruit Technologies opts to use a standardized extract of the mangosteen rind to ensure consistent xanthone content in each bottle, and eliminate the bitter flavor associated with the peel. These results also reveal that Mango-xan has twice the ORAC score and more than double the amount of health-promoting xanthones per serving than the 100 percent alternative. Mango-xan also delivers additional nutrients from fruits including pears, blueberries, red sour cherries, red grapes, cranberries, pineapple, starfruit and lychee fruit.

`Rather than simply tell consumers Mango-xan is a superior mangosteen juice supplement, we hope these third-party results clearly illustrate that a 100 percent formulation is not necessarily the most healthful,` stated Wayne Geilman, Ph.D., senior research scientist, Pure Fruit Technologies. `Because Mango-xan has the highest ORAC score in the category, as well a lower retail price than alternatives, it remains the best mangosteen juice supplement option for retailers and consumers.`

Retailers are invited to sample Mango-xan at Pure Fruit Technologies` booth #2117 at Expo East, to be held Sept. 27-29, 2007 in Baltimore, MD, and taste for themselves how it compares to 100 percent mangosteen alternatives.
Pure Fruit Technologies is a Utah-based manufacturer of healthy, exotic, whole-fruit juice supplements. The company has searched the globe for exotic fruits that deliver an array of health benefits, including mangosteen, seabuckthorn, goji and gac, and brought them to consumers in the form of potent, high quality and delicious juice supplements. Founded in 2002, Pure Fruit Technologies` first product was Mango-xan(R) Antioxidant Recovery Formula. The company has expanded its offerings to include Seabuck-7(TM) Rejuvenation Formula, Goji-Zen(TM) Longevity Formula and Gac-Chi(TM) Heart & Vision Formula. Pure Fruit Technologies` products are made from the whole fruit and are sold wholesale to health food retailers and distributors worldwide, as well as direct-to-consumers online.

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